At Duo, Get Awesome is what we call our weekly IxD meeting. For an hour each week, team members from multiple disciplines get together to discuss industry best practices, current project work, and ongoing process improvements. Each week a different member of the team is responsible for planning the
UX design touches every aspect of a company’s digital presence, from development to marketing, yet remarkably 97% of websites fail to meet UX standards. In order to have successful web results, companies need to examine their current web presence and determine where there is room for improvement.
Both digital marketers and UX designers alike have the user as the end goal, however the UX designer’s motives and mechanisms of interacting with them differ from that of a marketer. Despite the differences, operating in a separate realm is perhaps the most detrimental thing a marketer could do. Why do these two need each other to build a successful site?
As technology continues to evolve, so does UX. Your eCommerce website is a living, breathing thing that needs regular maintenance in order to provide the optimal experience for your visitors. The following are a few concepts that you should consider implementing in your eCommerce site design to evolve your UX.
Navigation is a crucial part of any website and its design should not be taken lightly. Effective site navigation depends on almost all of the design disciplines involved in web design including information architecture, user experience design, visual design and front-end development.
Wearable technology has exploded in popularity over the last 12 months. Many of the new wearable technology inventions will change the way users interact with companies via the web, bringing them closer (both literally and figuratively) than ever before. As designers and marketers, it’s essential to understand how to appropriately establish your presence in the new mobile space.
Duo has just launched a refreshed design for the Chicago Park District that is as functional as it is attractive. The original design, built in 2001, while state-of-the-art in its time, proved to be difficult to manage and out-of-date. CPD had content that wasn’t getting to their patrons and they