The overlooked element in all of the discussion about the brand’s redesign is exactly this: collaboration. To build an authentic experience online, designers and developers need to collaborate with each other and their clients to create real brands around real services.
In the realm of digital marketing, there are a lot of buzz words rolling around - inbound marketing, content marketing, at times even digital marketing itself. At Duo, how do we define inbound marketing? And more importantly, why are inbound marketing strategies so essential to the success of your
It’s a popular game to play when sitting around a bonfire while camping: Two Truths and a Lie. Never played? Here’s how it works: each participant takes turns telling two truths and a lie about themselves. The other’s have to guess which is which. When it comes to discussions about Drupal site
If you’re looking to launch a video marketing campaign but don’t know where to start, I hear you! From a technology standpoint, creating video content has never been more accessible. But with all of the options available, how can you be sure you’re picking a strategy that won’t be defunct by the time you start your next shoot? If you’re searching the pros and cons of webinars vs. Google Hangouts on Air vs. Live Events and are still feeling a little lost, let me be of assistance.
Think the price of your website project is too good to be true? It just might be. Beware of discounted proposals from knock-off vendors. Although the lower price and budget may look appealing remember that quality and performance don't come at a discount.
Last week Acquia hosted a webinar with Dries Buytaert, founder and lead developer of the Drupal CMS. The first part of the event focused on common misconceptions that decision makers have about Drupal when vetting the CMS. I want to reiterate Dries’ message and nullify some of the misconceptions floating around about Drupal.
Last week we hosted our April @DUO event, Clicks, Conversions, and the Numbers Your Website Craves. I teamed up with Mark Royko, Drupal Architect and statistics skeptic, to share our insights on how big data is impacting web development and inbound marketing alike.
Inspired by a 5-minute guide to understand UX, I got to thinking about user experience. More specifically, does monitoring a user's experience on a granular level create a better understanding of the buyer or does it create friction, causing them to bail?
2014 will be a year full of dramatic changes for the SEO industry. What do you need to know to keep up? Creating a meaningful content strategy, focusing on social channels, and building a mobile optimized site all top the list.